It still remains to be seen what this will look like, but if this is anything to go by I'm quite unsettled by it.
From what it appears, this could be a 24-hour digital infomercial channel as part of the Prime7 TV network for regional Australia. Seriously, do we need a 24-hour advertising channel on TV? Do we need more advertising?
Who would be brainless enough to watch a 24 hour channel full of ads? I'm naive enough to think that this won't be the case; that channel 64 would not be as vacuous as the press release makes it sound. But I'd be really annoyed it is...
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